The marketing power of the internet is well documented. However just setting up a website is no longer enough, it needs regular attention to help customers find you. Social media platforms can also have an important marketing role but which ones should you be using? When time is precious, this is an area which can get overlooked. 'I should do more but don't have the time'.
This is where having a digital strategy can help. Bring whatever mobile technology you normally use and join the cause for an interactive morning session that will look at;
Defining a Digital Strategy:
What does it cover?
Why do I need one?
How do I create one?
Creating a Digital Strategy
1 Who are my customers?
2 What technology do they use?
3 Which platforms do they interact with?
4 Do I have the knowledge and skills to reach them?
5 Develop digital materials on identified platforms.
6 Review and refine.
Booking Essential as limited places.
Bridge Innovation Centre Thursday May 15th, 9am - 1pm
Contact Kathryn Bradbury on 01834 862113 or email kathrynb@planed.org.uk
PBN members free of charge, non members welcome @£15 per head