The Begelly Arms Hotel has undergone major renovations over the last 5 years and the new owners wanted a website that reflected this.
The design brief was to completely overhaul their old website. Indeed the only thing that was to remain the same was the logo and colour scheme. Furthermore, they wanted to use big bold photos of the hotel to really sell it, rather than using masses of text. After all, a picture does say a thousand words.
The end result of this is the website that you now see pictured above. It is a really well -linked site with each page connected at many levels with its neighbours. For example, hit the “Weddings” button and you are taken straight to the “Functions” page. Equally when you click the “Get Directions” button you are taken to an interactive location map styled in the same brand colours as the website – no standard Google maps are used here!
What is more this website has been optimised to give it the best possible chance of a good page ranking. The client’s key words have been placed into the text on the site and also the programming behind the scenes (in the Meta tags). This has been further boosted by including a “News and Events” blog and an automated review feed from TripAdvisor to the website’s home page; whenever a Tripadvisor review is written it automatically pops up on the website. The reason for this is that Google loves regular changes and additions to a website. So much so that it gives sites that make lots of changes a boost.